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AI Education Explosion

Posted on April 30, 2025April 30, 2025 by Editorial Team

When ChatGPT burst onto the scene in late 2022, its creators could scarcely have predicted the extent to which their conversational agent would help reconfigure not just industries, but education itself.

In a little over two years, the platform has been adopted by more than 400 million users, inspired the launch of thousands of enterprise tools and triggered mass rethinking around knowledge work — from software engineering to legal research to copywriting. But perhaps most quietly transformative has been the effect on professional learning: a global surge in demand for AI literacy, and the rapid expansion of short-form, stackable educational offerings promising exactly that.

The result is a market undergoing swift reinvention. Alongside the conventional degree, learners are flocking to what could be called “credential capital”: a new class of bite-sized, résumé-enhancing certificates that sit at the intersection of executive education and continuing professional development.

“The market’s growth reflects a broader unease about redundancy in a world increasingly structured around algorithmic competence — the ability to work with AI tools to complete tasks.”

A new kind of learner

According to data from online learning platform Coursera, enrolments in generative AI courses rose by an extraordinary 1,060 percent last year. The uptick was especially pronounced in Latin America and the Caribbean, where participation climbed 882 percent over the same period — underscoring a broad and intensifying demand for AI education worldwide.

At rival platform edX, which partners with institutions such as MIT and the University of Oxford, executive education programmes in AI-related courses recorded a staggering 424 percent increase in 2023, attracting more than 14,000 participants in 12 months. The figures point to intensifying demand for AI fluency, particularly among mid-career professionals.

But the most striking change is not volume — it is profile. These are not traditional students. A growing number of these students are working professionals, aged 30 to 55, already employed in mid- to senior-level roles. They include product managers seeking to integrate machine learning into roadmaps, HR leaders hoping to automate performance reviews, and general managers asked to optimise costs using AI — but often without any prior training.

“It is not just the young who need educational opportunities — technological change makes lifelong learning vital,” Jonathan Michie, President of Kellogg College at the University of Oxford told the Financial Times. “Since 2010 there has been a decline in adult education, part-time degrees and work-based training [in the UK].”

The market’s growth reflects a broader unease about redundancy in a world increasingly structured around algorithmic competence — the ability to work with AI tools to complete tasks.

According to research by learning platform Kahoot, 46 percent of employees fear their skills will be obsolete within five years — with nearly a third expecting it even sooner. Based on a survey of 1,041 office workers across tech, healthcare and finance, the findings reflect rising anxiety in a labour market being reshaped by automation.

And, a survey by online learning company Simplilearn shows 65 percent of respondents were last year enrolled in online certification courses — a figure that underscores the accelerating pivot toward digital-first, career-focused learning.

The stackable revolution

To meet this demand, elite institutions have begun offering modular, “stackable” qualifications designed for flexibility. At the forefront is Switzerland’s IMD Business School, whose newly launched Executive Master’s in AI and Digital Business Transformation programme is emblematic of the trend.

The programme lets participants tailor their learning — choosing from IMD’s executive education courses and completing the degree in 18 months to five years.

“We know that professionals want control over their learning, they want to deliver results quickly for their organisation and they want a powerful credential,” says Misiek Piskorski, IMD’s Dean of Executive Education.

Participants conclude the programme with a faculty-supervised capstone project, aimed at solving a real challenge within their organisation — an arrangement designed to maximise immediate return on investment for employers and participants alike.

From prestige to portability

What makes these programmes distinctive — and commercially potent — is their modular structure. Rather than offering a single, monolithic degree, they are composed of stackable components: certificates, short courses and credentials that can be accumulated over time. Each module serves as a standalone proof point of expertise, offering flexibility for busy professionals and clarity for employers.

The appeal stands in sharp contrast to more traditional pathways, which have come under increasing scrutiny. In a pointed critique in FT, Euan Blair, founder of UK-based training platform Multiverse, : “The challenge of higher education and even traditional corporate learning is there is a complete lack of direction or consequences. The measure of success of colleges is not successful careers for their students.”

Still, many in higher education argue that universities provide more than just career training — the educational journey offers critical thinking, intellectual breadth and social capital that short-form learning alone may not deliver.

Nonetheless, there’s a broader trend toward the “LinkedInification” of learning. Digital certificates — complete with institutional branding and embedded metadata that verify a credential — are now prominently displayed on social media profiles, CVs and job applications. For recruiters and employers, they offer a real-time snapshot of an individual’s evolving skillset. For learners, they offer a way to move forward in their careers without stepping away from work.

This flexibility is helping to reshape how professional success is credentialed. In a 2023 survey by Coursera, 63 percent of employers said an industry micro-credential would favourably influence their decision when evaluating candidates with otherwise similar academic backgrounds.

Read the full article on QS Insights Magazine.

National Taiwan University Public Health Department Professor Guo Baihsu and International Research Team Identify Bipolar Disorder Susceptibility Genes in Landmark Global Study Published in Nature

Posted on April 30, 2025April 30, 2025 by National Taiwan University

Professor Guo Baihsu of NTU’s Department of Public Health and the Institute of Epidemiology and Preventive Medicine has contributed to a study under the Psychiatric Genomics Consortium, collaborating with researchers worldwide. The groundbreaking research was published in Nature on January 2025.

Bipolar disorder is a severe psychiatric condition that not only diminishes quality of life and functionality but also significantly increases suicide risk. Clinically, bipolar disorder is categorized into Bipolar Disorder I (BD-I), marked by episodes of mania and depression, and Bipolar Disorder II (BD-II), characterized by hypomania and depression. Despite its relatively high prevalence, the diagnosis of bipolar disorder typically takes an average of eight years, and its biological mechanisms remain poorly understood.

This study represents the largest multi-ethnic genomic investigation of bipolar disorder to date, analyzing data from 2.9 million individuals—including over 150,000 patients—from European, East Asian, African American, and Latino populations. By scanning 6.7 million common genetic variants, researchers identified 298 loci associated with increased risk for bipolar disorder—four times the number previously known. Advanced gene-mapping methods further pinpointed 36 genes with strong links to bipolar disorder. Additionally, the team discovered differences in genetic features among clinical, community, and self-report samples, which appear to correlate with the prevalence of BD-I and BD-II, highlighting the influence of data collection methods on research outcomes.

The research team also found that bipolar disorder-associated genetic signals are related to specific brain cells, including mid-GABAergic interneurons and medium spiny neurons in the prefrontal cortex and hippocampus, and unexpectedly, cells in the gut and pancreas may also be involved. Further studies are needed to elucidate the biological mechanisms underlying mood episodes in bipolar disorder. These findings promise to advance new therapies, early intervention strategies, and precision medicine, ultimately aiding clinicians in devising more effective treatment plans for patients.

UNAIR and PT Caprifarmindo Laboratories to develop animal vaccine

Posted on April 30, 2025April 30, 2025 by Universitas Airlangga News

Universitas Airlangga (UNAIR) and PT Caprifarmindo Laboratories have officially signed a Memorandum of Understanding (MoU) to collaborate on the “Implementation of the Tridharma of Higher Education.” The agreement was signed on Wednesday, March 5, 2025, in the Plenary Meeting Room of Balai RUA, located on the fourth floor of UNAIR’s Management Office at the MERR-C Campus.

The signing ceremony was attended by UNAIR’s Rector, Prof. Dr. Mohammad Nasih, MT, Ak, CA, along with Prof. Dr. Ni Nyoman Tri Puspaningsih, M.Si, Vice Rector for Research, Innovation, and Community Development, and Prof. Maria Lucia Inge Lusida, dr., M.Kes., Ph.D., Sp.MK(K), Head of UNAIR’s Institute of Tropical Disease. Representing PT Caprifarmindo Laboratories was Director Riyadi Saputra, accompanied by key members of his executive team.

Commitment to strong partnership

During his address, Prof. Nasih highlighted that this agreement paves the way for a deeper collaboration between the two institutions. “We aim to support one another in conducting research that leads to innovative products beneficial to society. This partnership is not just an academic endeavor but also presents business opportunities for both parties,” he remarked.

He further emphasized the importance of PT Caprifarmindo

Laboratories identifying market opportunities that would facilitate vaccine production and commercialization. He noted that this collaboration would enhance the reputation of both UNAIR and PT Caprifarmindo Laboratories as key players in the field of animal vaccine development. “If the United States and the United Kingdom can create vaccines to address major health issues, Indonesia has the potential to do the same,” he asserted.

Meanwhile, Riyadi Saputra, Director of PT Caprifarmindo

Laboratories, described the partnership as a significant step forward for animal health in Indonesia. “The current outbreak of diseases such as foot-and-mouth disease among livestock is a pressing concern. We hope this collaboration will lead to breakthrough solutions for various animal health challenges,” he stated.

Echoing Prof. Nasih’s perspective, Saputra expressed confidence that this joint research initiative would yield meaningful results for Indonesia. He conveyed his pride in partnering with UNAIR on vaccine development and reaffirmed PT Caprifarmindo Laboratories’ long-term commitment to addressing critical animal health issues through innovative solutions.

Following the discussions, Prof. Nasih and Riyadi Saputra formally signed the MoU. The event concluded with a group photo session, capturing the significance of the partnership and the shared dedication to advancing veterinary health research and innovation in Indonesia.

FISIP USU, Indonesia Awarded FIBAA Quality Seal

Posted on April 30, 2025April 30, 2025 by Fotarisman Zaluchu

The study programs of Communication Science, Political Science, Sociology, Social Anthropology, and Social Welfare at the Faculty of Social and Political Sciences, Universitas Sumatera Utara, Medan, Indonesia have been awarded the FIBAA Quality Seal for the next five years. This was announced by the Dean of FISIP, Dr. Hatta Ridho, on March 12.

The Dean expressed his gratitude to the entire academic community for their support and hard work in achieving this recognition.

“In the future, we will strive to have more study programs receive international accreditation,”
said Dr. Hatta Ridho. “This FIBAA accreditation serves as proof of recognition for our competencies. Currently, we are directing our efforts toward the internationalization of Universitas Sumatera Utara so that we can compete globally. We invite individuals and organisations from around the world to study and engage with FISIP USU.”

Revolutionary Sweetness with Arto Sucrose-Reduced Technology Reduces the Sugar in Fruits by up to 65

Posted on April 30, 2025April 30, 2025 by Chulalongkorn University

A lecturer from the Department of Biochemistry, Faculty of Science, and the Center of Excellence in Molecular Crop, Chulalongkorn University, has developed the innovative  Arto Sucrose-Reduced Technology—an enzyme-based process that transforms sucrose in fruits into prebiotic compounds. This breakthrough allows fruit-derived purées to be used as healthier food ingredients, aligning with the growing trend toward health-conscious food products.

Fruits such as durian, mango, banana, as well as desserts like ice cream and cake, are widely loved. However, concerns about high sugar content, which contributes to chronic conditions such as diabetes, cardiovascular disease, kidney disorders, and hypertension, often lead people to limit their consumption.

“During durian season, medical professionals often warn patients against excessive consumption due to the fruit’s high sugar content,” said  Professor Dr. Supaart Sirikantaramas, Department of Biochemistry, Faculty of Science, Chulalongkorn University. “While durian is indeed rich in sugars, it also contains valuable nutrients. We sought a way to preserve these benefits while reducing the sugar content—leading to the development of a healthier durian product.”

Professor Dr. Supaart Sirikantaramas Department of Biochemistry, Faculty of Science, Chulalongkorn University

This research laid the groundwork in 2022 for the development of  Arto Sucrose-Reduced Technology, a method that utilizes a tailored blend of food-grade enzymes to convert sucrose—a disaccharide sugar commonly associated with metabolic disorders—into beneficial prebiotic sugars. This process reduces sucrose content by up to 65% while retaining the fruit’s nutrients.

“Thailand cultivates many economically important fruit crops. However, seasonal oversupply often necessitates processing, which can further concentrate sugars—particularly sucrose—during drying or cooking. Our goal was to reduce sucrose levels in these fruits, thereby enhancing their health benefits,” Prof. Dr. Supaart explained.

Arto Sucrose-Reduced Technology: From “Wicked” to “Wholesome”

Arto Sucrose-Reduced Technology harnesses enzyme biotechnology by using specific combinations of commercially available enzymes to selectively hydrolyze and convert sucrose into prebiotic sugars, such as fructo-oligosaccharides (FOS). These prebiotics promote gut health and have been associated with improved metabolic outcomes.

“While there have been studies on enzymatic conversion of sugars into prebiotics, none have applied this approach to dried fruit products,” said Prof. Dr. Supaart.

The initial experiments were conducted at the pilot food processing facility of the Faculty of Science, Chulalongkorn University, located in Saraburi Province. The research team collaborated with local farming communities, using raw mangoes from Wang Nam Bo (Phitsanulok Province) and bananas from the Jukrasher community (Chachoengsao Province).

“Farmers in these areas grow varieties such as Cavendish (Hom) and Nam Wa bananas. While prices can occasionally be high, they often face oversupply issues. Using Arto technology, we can transform excess produce into value-added products like dried bananas, banana cakes, and reduced-sugar ice cream,” he added.

The technology can be applied to both fresh purées and dried fruit. For dried fruits, the enzymes are introduced through a specialized process that ensures they remain active under the drying conditions, allowing for effective sucrose conversion.

“We have developed an optimized protocol for enzyme incorporation during the fruit drying process, enabling the enzymes to catalyze the breakdown of sucrose into prebiotics,” Prof. Dr. Supaart explained.

This innovation not only addresses health concerns related to sugar consumption but also supports local agriculture by providing farmers with an opportunity to transform surplus fruit into functional food products for the health-conscious market.

“We purée fruits such as mango and banana, add a specific blend of enzymes, and then process the mixture under controlled conditions to convert the sucrose into prebiotic compounds. The resulting purée can be used as a healthy ingredient in various products, such as mango smoothies, banana cakes, and banana chocolate ice cream,” explained Prof. Dr. Supaart.

He noted that Arto Sucrose-Reduced Technology is applicable to any sweet fruit with high sucrose content—such as durian, banana, and pineapple—as well as to high-sugar plant-based raw materials like palm juice and sugarcane juice. In these sources, sucrose can be enzymatically converted into beneficial prebiotics.

“Currently, we set the sucrose reduction at 65%, but this level can be adjusted further based on consumer preference and product development needs,” he added.

Does reduced sweetness affect the original taste?

Prof. Dr. Supaart responded, “It depends on the type of raw material. For bananas, the taste remains largely unchanged. However, the mango smoothie develops a flavor more reminiscent of mango chutney. Whether the enzyme treatment and processing alter the original flavor is ultimately a matter of consumer preference. For those who enjoy the tangy, savory profile of mango chutney, the result is actually quite delicious.”

Purée as the Core Product, with Finished Products as Secondary

At present, Arto Sucrose-Reduced Technology offers four innovative products derived from its enzyme-treated purée:

Refreshing Mango Smoothie
Flourless Banana Cake
Energizing Choco Banana Sherbet
Nature’s Candy: Sugar-Reduced Dried Banana

The core focus remains on producing sugar-reduced fruit purée, which can serve as a functional ingredient for various health-oriented food applications, with the finished consumer products demonstrating the technology’s versatility and appeal.

“For the Energizing Choco Banana Sherbet, we transform banana purée into a sherbet-style ice cream. Those who have tried it said it has a distinct banana aroma complemented by a rich cocoa flavor. The sugar-reduced dried banana also received positive feedback for both taste and texture,” shared  Prof. Dr. Supaart, reflecting on consumer responses.

Focus on Reduced-Sugar Purée as the Core Product

While Arto offers finished consumer products, Prof. Dr. Supaart emphasized that the primary focus is on promoting and supplying the reduced-sugar fruit purée.

“Our goal is to find partners who can incorporate our upstream product—the reduced-sugar purée—into their own food innovations. However, because its application may not be immediately obvious, we created prototype products like ice cream and banana cake to showcase its potential. Now, we’re in discussions with entrepreneurs interested in using the purée as an ingredient. Some are also exploring selling the finished products—either under the Arto brand or their own branding.”

Empowered by Chula Spin-Off and CU Innovation Hub

Products developed through Arto Sucrose-Reduced Technology, including both fruit purée and processed items, are marketed by  InnoPhytoTech—a company founded to develop innovative biochemical solutions for the food and beverage industry. InnoPhytoTech aims to provide consumers with healthier product alternatives that also reduce environmental impact.

The company is a part of the Chula Spin-Off initiative, supported by the  CU Innovation Hub, which brings together researchers from Chulalongkorn University to collaborate, share expertise, and drive research-based innovations into practical applications that contribute to the Thai economy.

Guidance from CU Innovation Hub

Prof. Dr. Supaart has also received valuable support from the  CU Innovation Hub throughout the development of Arto Sucrose-Reduced Technology.

“We’ve been consulting with the CU Innovation Hub from the very beginning. They provided guidance on project management and business development. Early on, we received training in entrepreneurship, access to funding opportunities, and participated in various events. Their recommendations have also been instrumental in helping us explore marketing and investment channels,” he explained.

Products Aligned with Health Food Trends

Following the success of converting sucrose into prebiotics using enzyme technology, Prof. Dr. Supaart is now exploring the next phase of innovation—converting carbohydrates into value-added nutrients—to further support the rising global demand for functional, health-oriented foods.

“Healthy eating is a growing trend, especially in Europe. Fruit juice consumption has declined due to concerns about high sugar content, even though fruits are also rich in antioxidants. The question is: how can we reduce the sugar while retaining the nutritional benefits? Globally, there’s a clear shift toward developing foods that are both healthier and more nutrient-dense.”

To stay at the forefront of innovation, his team continues to monitor global research in starch-to-nutrient conversion and evaluate opportunities for further development.

“We need to keep up with advancements in converting starches into functional compounds. But the real challenge lies in industrial application—how to scale up the process effectively without complications. It’s also important that our raw materials are locally available, so we can work directly with communities. Above all, our technology must be scalable and practical.”

From Lab to Life: The Importance of Outreach

“As scientists, we often lack the expertise to market or commercialize our innovations. No matter how groundbreaking the research, if it doesn’t reach users, it goes nowhere. To create real impact, researchers must step out—engage with communities, consumers, and entrepreneurs—to gain insights and drive continuous development,” Prof. Dr. Supaart emphasized.

In the meantime, Arto Sucrose-Reduced Technology offers a guilt-free solution for those craving dessert—delivering delicious treats that are lower in sugar and rich in healthy prebiotics.

Read more at: https://www.chula.ac.th/en/highlight/232419/

Developing infrastructure for energy sustainability and digital education, together with partners

Posted on April 30, 2025April 30, 2025 by Igor Sikorsky Kyiv Polytechnic Institute

On 23 April, the Faculty of Electric Power Engineering and Automatics (FEPEA) at the Igor Sikorsky Kyiv Polytechnic Institute hosted a presentation of the new infrastructure solutions that strengthen university’s energy autonomy and digital capabilities.

The virtual energy systems modelling laboratory exemplifies successful cooperation with both international and Ukrainian partners. Owing to their support, a comprehensive educational digital environment for modelling complex energy systems has been created. Key contributions include:

• 15 MATLAB software licences granted by the IVL Swedish Environmental Research Institute;

• 25 PowerFactory licences issued by the DMCC Engineering company; and

• 15 modern computers acquired at the expense of the Kyiv Polytechnic’s Development Fund.

The lab was established with the participation of the Swedish Institute within the framework of the international project Ukrainian Sustainable Energy Systems.

The Digital Power Lab has been fully equipped, thanks to Huawei Ukraine. Currently, it is capable of supplying electric power to FEPEA’s structural subdivisions during power outages, enabling the uninterrupted educational process.

The photovoltaic system of guaranteed power supply to the dean’s office and the FEPEA admissions committee was developed with the assistance of the Atmosfera company. This solution ensures the smooth operation of the faculty administration, which is essential during critical periods like examinations and the admission campaign.

Thammasat University hosted the South Asia Summit on Education for Peace at UNCC

Posted on April 30, 2025April 30, 2025 by Thammasat University

On March 24, 2025, the Faculty of Social Administration at Thammasat University, in collaboration with the Sustainable Development Council (SDC), proudly hosted the South Asia Summit on Education for Peace at the United Nations Conference Centre (UNCC) in Bangkok. This significant event brought together esteemed leaders, academics, policymakers, youth advocates, and representatives from 13 countries, all united in the mission to explore the transformative role of education in fostering peace, inclusion, and sustainable development.

The summit commenced with a warm welcome address by Mr. Gokulnath Mathiyazhagan, Secretary-General of the SDC, who set an optimistic tone for the event. Dr. Datchanamoorthy Ramu, Founder Chairman of the SDC, delivered an inspiring keynote address, envisioning a future where education empowers individuals to live harmoniously and embrace diversity.

Esteemed speakers included H.E. Mr. Abderrahim Rahhaly, Ambassador of His Majesty the King of Morocco to Thailand, who emphasized Morocco’s commitment to peace and education. His Holiness Sriram Charana Aravinda Dasa from ISKCON highlighted the necessity of instilling peace-building efforts at home. Senior Colonel Pisan Amornratananuparp reinforced the importance of regional collaboration in promoting peaceful narratives, while Vice Rector and Assoc. Prof. Dr. Dumrong Adunyarittigun of Thammasat University called for the integration of peace education into global curricula. Dr. E. Khalieraaj stressed the importance of preparing youth to navigate the digital world responsibly and ethically.

A key feature of the summit was a dynamic panel discussion titled “Education as a Pathway to Peace,”. The discussion included prominent experts such as Dean of Faculty of Social Administration, Thammasat University Assoc. Prof. Dr. Auschala Chalayonnavin, Dr. Kamaleswaran Jayarajah SEAMOE Secretariate, Dr. MST Umme Habiba Fahmina Karim Mahidol University, and Ajarn Kevin Cook, SPD-Faculty of Social Administration, Thammasat. They emphasized the critical role education plays in fostering peacebuilding, cultural understanding, and ethical leadership. Panel discussion was moderated by Dr. Mahesh Chougule, Assistant Professor of Social Policy and Development at Thammasat University.

A highlight of the summit was the presentation of the SDC Impact Award for Academics, acknowledging outstanding contributions towards the United Nations Sustainable Development Goals (SDGs). This year’s distinguished recipients included: Prof. Dr. R. Mohana Krishnan, SRM Institute of Science and Technology Prof. Dr. J. Clement Sudhahar, Karunya School of Management Prof. Dr. J. Cynthia, Kumaraguru College of Technology Dr. Ganesh K, B.S. Abdur Rahman Crescent Institute of Science & Technology Mr. Panduranga Guptha, Viveka Matriculation School Prof. Ms. Prisana Kumchai, Khon Kean University Dr. Mahesh Chougule, Thammasat University.

The commitment of these individuals toward promoting education for peace and sustainable development was celebrated, underscoring their roles as catalysts for positive change.

In his closing remarks, Dr. Datchanamoorthy Ramu concluded with a powerful message: “Education is the most powerful tool we must build peace, bridge divides, and empower generations. Let us commit to making it accessible, inclusive, and transformative for every child, everywhere.”

The Faculty of Social Administration extends heartfelt gratitude to all participants, speakers, and partners who contributed to the success of this summit. We remain dedicated to promoting educational initiatives that foster peace and development throughout South Asia and beyond. The event was led and coordinated by Asst Prof Dr Mahesh Chougule SPD-Faculty of Social Administration Thammasat University.

Unlocking Thailand’s Festival Potential: Boosting Tourism through Songkran and Loy Krathong

Posted on April 25, 2025April 25, 2025 by Chulalongkorn University

Thailand’s globally renowned festivals, Songkran and Loy Krathong, possess immense cultural and tourism potential—yet remain underleveraged in driving international travel. Despite high levels of global awareness, participation remains low due to concerns over safety, festival management, and infrastructure. A recent study by Sasin Management Consulting (SMC) reveals that only a fraction of international tourists visit Thailand specifically for these celebrations. To transform Songkran and Loy Krathong into world-class attractions, Thailand must enhance safety, improve infrastructure, and integrate deeper cultural storytelling with engaging experiences—positioning its festivals not just as spectacles, but as meaningful, must-see global events.

This article summarizes a partial finding from a Strategy Development to Promote Thai Festivals to Global Level for Enhancing Thailand’s Soft Power, led by Associate Professor Chaipong Pongpanich, Ph.D. and conducted by the team namely Mr. Thana Siriwallop (SMC Project Director), Associate Professor Krittinee Nuttavuthisit, Ph.D., and Mr. Grasic Samitasiri (SMC Consultant). We would like to offer a special thanks to Program Management Unit for Competitiveness (PMUC) for sponsoring this project.

Thailand’s world-renowned cultural festivals—Songkran and Loy Krathong—are celebrated for their unique charm, spiritual depth, and vibrant traditions. Whether it’s the exhilarating water fights of Songkran or the serene beauty of floating krathongs under the moonlight, these iconic events captivate global attention. Yet, despite their popularity, these festivals remain an underutilized asset in driving international tourism.

High Awareness, Low Participation

According to recent research conducted by Sasin Management Consulting (SMC), there’s a significant gap between awareness and actual visitation. The survey of 2,200 potential international tourists showed that while 75% were aware of Songkran, only 20% had traveled to Thailand to experience it firsthand. A similar trend appeared for Loy Krathong, with over 50% aware of the festival, yet only 16% had visited during the celebration.

Tourism data from 2018, 2019, and 2024 (excluding pandemic-impacted years) further supports this trend, showing no significant spike in arrivals during the festival months of April (Songkran) or November (Loy Krathong). Among tourists who did visit during these times, only one-third came specifically for the festivals; the majority were motivated by general interest in Thailand as a destination.

What’s Holding Tourists Back?

The study highlights several key deterrents affecting international participation in Thai cultural events:

Safety and Security: Cited by 24% of respondents as a concern, particularly regarding large public gatherings.
Lack of Festival Awareness: Nearly a quarter of respondents simply didn’t know enough about the festivals to prioritize them.
Poor Festival Management: Tourists expressed dissatisfaction with the organization, crowd control, and accessibility of festival events.
Inadequate Infrastructure: 13% pointed to subpar facilities not meeting international expectations.

These issues create a disconnect between what tourists’ value—safety, convenience, cultural authenticity—and what Thai festivals currently offer.

Bridging the Gap: Culture & Entertainment

Thailand’s cultural festivals are undeniably entertaining, but their deeper meaning and traditions often remain underrepresented in the global tourism narrative. While Songkran’s joyful water fights are widely recognized, its Buddhist origins and cultural symbolism are rarely emphasized abroad.

Yet the appetite for cultural experiences is strong. In fact, 70% of respondents praised Thailand’s rich cultural value. This suggests an opportunity to reposition Thai festivals by integrating both entertainment and cultural depth, making them more meaningful for a broader spectrum of tourists.

Turning Festivals into World-Class Attractions

To fully capitalize on the tourism potential of Songkran and Loy Krathong, Thailand must:

Improve Festival Infrastructure– Ensure facilities, transportation, and public amenities meet global standards.
Enhance Safety and Security – Increase visible safety measures and provide clear guidelines for tourists.
Strengthen Festival Management – Develop more organized, accessible, and tourist-friendly festival experiences.
Promote Cultural Storytelling – Highlight the historical and spiritual roots of each festival through international campaigns.
Blend Culture with Experience – Create immersive cultural programs that enrich the entertainment value of the festivals.

The Road Ahead

Songkran and Loy Krathong have the potential to be more than just beautiful cultural snapshots—they can become flagship events that draw millions of visitors, similar to Brazil’s Carnival or Japan’s Cherry Blossom season. By addressing current gaps and reimagining the festival experience, Thailand can transform its beloved traditions into world-class tourism magnets.

Read more at: https://www.chula.ac.th/en/highlight/231879/

Swedish special guests visit Kyiv Polytechnic’s library

Posted on April 25, 2025April 25, 2025 by Igor Sikorsky Kyiv Polytechnic Institute

The reputation of the Scientific and Technical Library named after Hryhorii Denysenko – Rector of the Igor Sikorsky Kyiv Polytechnic Institute from 1971 to 1987 – continues to expand, gaining increasing recognition not only in Ukraine but beyond its borders.

Recently, the Kyiv Polytechnic’s library hosted special guests from Sweden comprising Dr Lars Ilshammar, former Deputy Director of the National Library of Sweden; Thord Eriksson, Editor-in-Chief of Biblioteksbladet published by the Swedish Library Association; and photojournalist Åke Ericson.

They were gathering materials for a special issue of the Biblioteksbladet journal, dedicated to the activities of Ukrainian libraries during the war and the preservation of Ukraine’s cultural heritage.

The guests were impressed by how quickly and efficiently the library adapted to difficult, unsafe conditions, proactively applying the cutting-edge technologies to render services to users, the unprecedented scale of the CLUST SPACE smart air raid shelter, as well as by a policy of library’s energy independence.

Kyiv Polytechnic librarians are proud that the resilience and great achievements of the Hryhorii Denysenko Scientific and Technical Library are already recognised in Sweden, and the article about it will reach Biblioteksbladet readers sometime soon.

Designing A Curriculum for Life

Posted on April 16, 2025 by Editorial Team

It is estimated that by 2030, up to 375 million (or 14 percent of the global workforce) will need to switch occupation due to augmentation, digital disruption and industrial change according to a report by McKinsey. Employers today require a workforce with skillsets that didn’t exist 20 years ago – AI, digital and green skills have all come to the fore.

The need for workers to adapt to new technologies, industries and ways of working means that higher education must expand its capacity to prepare students to adapt to a rapidly evolving workplace by upskilling and reskilling throughout their careers.

Speaking at the QS Reimagine Education Conference 2024 on driving skills-led economic transformation, Uzma Khan, Vice Principal for Economic Development and Innovation at the University of Glasgow in Scotland, says: “The question is how do universities stay relevant and capitalise on today’s skills opportunity? Universities must have a plan built in to make sure that graduates are not only equipped with the subject-specific skills they need to graduate but really think about how to design a curriculum for life. That’s something that the University of Glasgow is taking seriously.”

A ‘curriculum for life’ refers to a set of essential knowledge, skills, values and experiences that enable a person to navigate change throughout their careers, with the ability to continuously upskill and remain valuable contributors to the workforce as technology, industry needs, and workplace dynamics evolve. So, what could an effective curriculum for life look like? Gateau, a graduate of Audencia Business School in France, told QS Insights Magazine about her life’s work, what motivates her, her personal history, and what she plans to do in the future.

Redefining the value of a university degree
The increasing availability of free and low-cost online resources has revolutionised the way people acquire new skills, offering on-demand learning that is faster and often more tailored than traditional university programmes. As a result, the value of a university degree is being questioned, with many now seeking alternative pathways that provide practical, real-world expertise without the time and financial commitment of a formal education.

Brian Cameron is Associate Dean for Professional Graduate Programs and Executive Education at Smeal College of Business in the US. Cameron feels strongly that the higher education sector must better define the value of a university or business school experience. “People want a high-quality education as conveniently as possible. The reason hybrid learning models are so popular is because people don’t want to have to commute to campus when they’re working and busy with families,” he says.

“Of course, being on campus has its value but does that need to happen over four years? There is going to be a need to create a more distinct and enduring value proposition for higher education, even as far as rethinking what it takes for students to get a foundational education required to work in their chosen field. That’s why hybrid learning models are so popular, because people don’t want to have to commute to campus when they’re working and busy with families. They want a high-quality education as conveniently as possible.”

Patrick Brothers, QS Executive Director, adds: “A university’s secret sauce is not its content. What is the secret sauce then? If it’s not brand to demand higher price exclusivity, which is not taking us in a direction that is helpful to society, then it has to be experiential.

“Incredible mentors have been one of the greatest things about my own experiences as a student; people who have coached me through learning and helped me have breakthrough moments in my skills and my capabilities. If we focus on replicating these experiences with AI and chat bots, the intimacy and immersion is lost, and I think we need to support our faculty to grow the value of that intimacy and experiential learning.”

Education and career guidance at your fingertips
At Italy’s POLIMI Graduate School of Management, lifelong learning is a fundamental pillar of the school’s educational approach. Dean Federico Frattini says: “A curriculum for life should go beyond technical expertise to integrate human skills – competencies which are increasingly essential in navigating complex and rapidly changing professional environments. A key element of this vision is personal purpose and guiding individuals in discovering and aligning their careers with their values and aspirations.”

POLIMI GSoM’s FLEXA platform, developed in partnership with Microsoft, leverages artificial intelligence to allow students to choose where and how they access their personalised learning experience anywhere in the world, from any device. The platform identifies individual knowledge gaps – recommending content from an ecosystem of 800,000 self-paced digital courses, webinars, podcasts, articles and case studies – and acts as a digital mentor to guide students towards their professional goals.

Frattini adds: “We must continue evolving to stay competitive in an educational landscape that is increasingly dynamic and technology-driven. Modern professionals want on-demand, modular and personalised learning experiences to fit their busy schedules and unique career trajectories. This shift requires a rethinking of traditional educational models, pushing us to create more flexible and accessible learning solutions that reflect real-world industry needs.”

Personalising the learning experience
For Smeal College of Business, implementing a truly flexible and innovative education is all about personalisation and delivering individual learning experiences for each student’s interests and career ambitions.

Cameron says: “We approach the curriculum like building blocks that we can put together to tailor a learning journey for each student. It becomes more of a consultative experience with the students. What do you want to do? What are your career goals? What do you want your learning experience to look like? Okay, we can build that with you.

“That’s what I would call a curriculum for life, where content can be easily assembled to create a unique educational package for each student. Any institution that tries to design a one-size-fits-all curriculum is missing the mark, because that isn’t how the world works today. You have to be architects and build this from the ground up, enabling real interplay between various programmes for it to be effective.”

This cross-disciplinary approach is the foundation of Tom Lindholm’s work as Head of Lifewide Learning at Aalto University in Finland. In an article for Forbes, Lindholm said: “Lifelong learning has traditionally been seen as earning a degree in a certain discipline and then you spend the rest of your life improving on it. You become better and better in that field but it stays fairly narrow.” However, at Aalto, students are encouraged to broaden their experiences, skills and knowledge across multiple fields instead of building expertise to navigate a career in one area.

Speaking to QS, Lindholm notes: “When we look at the skills needed in the future, they are multidisciplinary. We can no longer think about business in one corner of a company, technology in another corner and design in another. They have to come together because the problems we face globally are so complex that we cannot solve them from each field at a time.

“We have to collaborate to find new solutions, and so equipping graduates with the ability to take a multidisciplinary approach will be vital in building an effective workforce to take on complex challenges.

Acknowledging higher ed’s role in the wider ecosystem
Of course, the skills challenge goes much further than the higher education sector and at the University of Glasgow, focus is being given to creating an inclusive approach to skills development and providing opportunities for the communities located around the university.

Speaking at the QS Reimagine Education Conference 2024, Khan says: “By tapping into the wider ecosystem, by working with colleges, schools and communities, we’re trying to prepare a generation of future school leavers who don’t necessarily have to come into higher education but can take an alternative route and still benefit from some of the job creation.

“We must think broadly about the contribution that universities make to society and connect with the local economy to understand where we can be that direct skills provider and where we have convening power to listen to what our wider ecosystems needs from us. That’s where we can have real impact.”

Supporting students to thrive as lifelong learners
In January 2025, the President of Singapore, Tharman Shanmugaratnam, spoke at the World Economic Forum Annual Meeting in Davos on ‘Closing the Jobs Gap’. Speaking about the “looming global crisis of jobs”, President Shanmugaratnam said that the key is to “start early”. “The first three years of life are critical to addressing the jobs challenge, developing human potential early in life. What happens in school is critical.”

If rapid digital advancement is driving the need for citizens to upskill for life and to be ever adaptable to societal and workplace shifts, should universities consider the emotional impact of these transitions, ensuring that students are equipped with technical skills and supported in developing resilience, self-awareness, and emotional intelligence for lifelong success?

Jolene Chong, Emotional Intelligence Module Lead at Taylor’s University in Malaysia, says that holistic learning is hugely important when training a generation to upskill for life. “In some Scandinavian schooling systems, they’re already integrating lifelong learning and growth mindset as early as primary school, but in countries where more traditional learning models prevail, there is bound to be a culture shock when the need to utilise these skills arises.

“To adapt to a life of upskilling and reskilling, students need resilience. They need to problem solve. Are we helping students to discover their emotional intelligence so they can manage this new way of learning? There is a big opportunity to involve students in creating these opportunities, because give students a little time and they’ll adapt. In fact, they’ll love it if it gives them autonomy and feeds their desire for their work to have real purpose.”

All first-year students at Taylor’s University take Emotional Intelligence in Action, a core module which brings a hands-on approach to building crucial skills including resilience and enables students to try, fail and make mistakes in a safe environment. Chong adds: “In working life, you don’t instantly learn everything you need to know about a job and then magically have the ability to do it and succeed. Especially in graduate roles, there is a lot of fumbling around trying to figure out what the job even requires. However, if graduates have already learned at university how to bring the right mindset and tools to a new situation or problem, they will be adept at getting their hands dirty and learning on the job.”

In an era defined by constant change, embracing a curriculum for life is vital to equipping future generations with the skills to succeed in the workforce of tomorrow and preparing individuals to navigate whatever challenges the future may hold.