Tag: Ajman University

The Digital Transformation Research Center (DTRC) at Ajman University is proud to announce that Professor Guangming Cao from DTRC has been honored for his outstanding contribution to the field of industrial marketing. The prestigious journal Industrial Marketing Management (IMM) (A* in ABDC, CABS3, and 94% in Scopus) recently awarded the IMM Best Paper Award 2023 to a ground-breaking article co-authored by Professor Guangming Cao and Professor Jay Weerawardena from the Business School at the University of Queensland.

Their winning article, titled “Strategic use of social media in marketing and financial performance: the B2B SME context,” explores the strategic use of social media in enhancing market-sensing and customer-linking capabilities that influence the performance of business-to-business small and medium-sized enterprises (B2B SMEs). Their research provides valuable insights into how B2B SMEs can effectively leverage social media to enhance their market-sensing and customer-linking capabilities and achieve sustainable competitive advantages.

This accolade is a testament to the outstanding quality, originality, and significance of research and scholarship at DTRC, Ajman University. We thank Professor Cao for his contribution to the field and his service to the academic community.

In a strategic initiative aimed at bridging the gap between academia and the evolving demands of the global job market, Ajman University is proud to announce its partnership with Coursera, a world leader in online learning. This venture will provide both current students and alumni of Ajman University with access to a suite of professional certificate programs, underscoring the university’s commitment to lifelong learning and employability.

These programs are designed to cover the most sought-after skills in the modern workforce. They include offerings from tech giants and industry leaders, ensuring that participants gain the most current and impactful credentials. Among these are the Microsoft Cybersecurity Analyst Professional Certificate, AWS Cloud Technology Consultant Professional Certificate, and Google Data Analytics Professional Certificate. Students and alumni can also delve into the Meta Social Media Marketing Professional Certificate, IBM Data Science Professional Certificate, and the Salesforce Sales Development Representative Professional Certificate.

Ajman University\’s initiative is to sponsor 150 students and alumni, granting them this exclusive opportunity to enhance their skills and employability at no cost. The certificate programs vary in duration and are flexible to accommodate the diverse schedules of students and alumni, reflecting Ajman University’s understanding of individual learning paces and professional commitments.

Upon the successful completion of these programs, learners will receive certificates endorsed by both the issuing companies and Ajman University, showcasing their developed expertise to future employers.

Dr. Karim Seghir, Chancellor of Ajman University, expressed his enthusiasm for this inclusive initiative, stating, \”At Ajman University, we are committed to not only shaping the future of our alumni but also preparing our current students for success in the job market. This initiative aligns with our dedication to providing lifelong learning opportunities and empowering our graduates with the skills needed to thrive in today\’s competitive landscape.\”

Dr. Khaled Assaleh, Vice Chancellor for Academic Affairs, encourages all eligible students and alumni to seize this exceptional opportunity. He emphasizes the potential for furthering education, advancing careers, and staying ahead in the ever-evolving professional landscape.

Through this partnership, Ajman University reinforces its legacy of academic excellence, adapting to the global employment landscape and equipping its students and alumni with the essential tools for success.

Ajman University has set a groundbreaking precedent by becoming the first private and non-profit university in the UAE and the entire Arab region to be awarded accreditation from WASC Senior College and University Commission (WSCUC), a prestigious accrediting body recognized by the U.S. Department of Education. This historic achievement highlights the University’s commitment to delivering high-caliber education and marks a significant milestone in its journey towards global recognition and academic excellence.

WSCUC accreditation signifies an institution’s adherence to rigorous academic standards, commitment to continuous improvement, and dedication to fulfilling its mission while preparing students for life after graduation. It is a hallmark of distinction that assures students, parents, and different stakeholders of the University’s educational excellence and integrity. It also reflects the institution’s steadfast commitment to fostering an environment of equity and inclusion.

This accreditation is not just a badge of honor; it represents a commitment to quality that benefits every student and alum of Ajman University. It validates the University’s degrees on an international level, opens new avenues for global opportunities, and enhances the employability of graduates. For current and prospective students, this accreditation ensures that their education meets global standards, offering them an academic experience that is both enriching and recognized worldwide.

Reflecting on this momentous achievement, Dr. Karim Seghir, Chancellor of Ajman University, stated, “This accreditation is a testament to Ajman University’s dedication to academic excellence and our commitment to nurturing future leaders. It reinforces our position at the forefront of educational innovation and our pledge to provide a transformative educational experience that empowers our students to thrive in a global context.”

Being awarded the esteemed WSCUC accreditation reaffirms Ajman University’s role as a pioneering institution in the region and its dedication to shaping a brighter future for its students, the community, and the wider world. It is noteworthy that Ajman University is also globally accredited at the institutional level by the Quality Assurance Agency (QAA) of the United Kingdom.