As Malaysia moves towards the endemic stage of the COVID-19 pandemic, the UiTM Music Business faculty took up the challenge to produce something special despite the restrictions from holding physical shows in the past two years. The concept began with an independent music concept with the collaboration of Viva Vertical Circus Academy and the sponsorship of Respack Sdn.Bhd. With this unique collaboration, the showcase was successfully held in Publika on the 8th of July 2022. A total of 500 tickets were redeemed rapidly within 72 hours on the Excitix ticketing platform. The tickets were a special edition of the Respack Mask featuring the UiTM logo.
The Muzikas 2022 showcase was kick-started with a special showcase from our very own music faculty Associate Professor, Dr. Soo Wincci. She performed using a circus hoop while singing live. Her act amazed the crowd, which was then followed by a speech from the CEO of Respack Sdn.Bhd, CK Wan. He said, “Respack being one of the new leading mask companies in Malaysia, is willing to support the arts for the future of the younger generation”.
Afterwards, a band from UiTM led by Dian Hashim performed three different songs. This was then followed by a group performance by UiTM Alumni, Margasatwa. Besides the music performance, there were also aerial silk and aerial hoop performances by Viva Vertical. The highlight of the event was the final section of the show, when the famous independent band Budak Nakal performed together with Viva Vertical aerialists.
It was a great opening showcase in Publika, and the audience enjoyed the unique combination of music and circus show immensely.
“One of the most unique showcases I have ever been to!” commented an online local independent media.
This showcase had significantly shown the Music Business’s student’s hard work in organizing and putting together a huge showcase comprising numerous artists and performers to entertain the crowd. The faculty gave support and guidance to perfect the event, yet it proudly acknowledges the capabilities and creativity of its students in broadening their skills in the industry.
Author: Dr. Nur Izzati Jamalludin